The number of Japanese representatives of the tourism industry, the convention industry and journalists that participated in the 3 presentations reached about 100 people.

Thereby we completed a series of presentations in the Asian markets in 2013. The roadshow formula included both the presentations of business tourism as well as devoting time to workshops and individual business contacts. The programme of each presentation included a quiz about Poland, with the prizes in the form of small gifts and a weekend stays in Poland, offered by the Polish partners.

The presentations were organized by the Polish Tourist Information Office in Japan. The “I like Poland” project is co-financed from the European Union Funds under Action 6.3 IOIE 2007-2013.