The event in question is dedicated to professionals looking for new business opportunities, including partners from the Benelux Union and worldwide.

The MICE and Business Travel magazine is the event’s organiser. The group of main exhibitors includes entities representing regions and cities, congress agencies, airlines, airports, hotels, event agencies, as well as car rentals. Business Traveller & MICE Fair is held using the formula of B2B meetings.

At this year’s edition of Business Traveller & MICE Fair the Polish offer was presented by Polish Tourism Organisation - Poland Convention Bureau, Polish Tourism Organisation Amsterdam International Office, Łódź Convention Bureau and Polish Airlines LOT. During the B2B meetings the greatest share of questions concerned Gdańsk, which boasts direct flights with Amsterdam and is the latest city on the map of Poland, after Warsaw and Kraków, to gain in popularity among professionals from the Dutch meetings industry.

Business Traveller & MICE Fair 2018 was crowned by an awards ceremony involving representatives of the Dutch industry, who participated in a fair lottery.